INTRODUCTION: During COVID-19 the world is at its worst phase and businesses’ productions are facing halts the technology has saved many companies to carry working during the pandemic. This is the reason that cloud computing is becoming the favorite of not only IT industries but also other industries too. Let’s have a look at how…
Introduction Artificial intelligence (AI) is an area of computer science that emphasizes the creation of intelligent machines that work and respond like people. A few of the activities computers with artificial intelligence are designed for include: Speech recognition, Learning.AI may indeed get to that science fiction state we’ve so long imagined. AI, Automation…
INTRODUCTION: Email marketing can be defined as the method of sending a commercial message, to a group of people, using email. Every email that is sent to a potential or current customer is considered email marketing. You can send discounts, promotions and notify your customers about new products through email marketing. DEFINITION: By using…
INTRODUCTION: It can be defined as an advertising model in which a company pays third-party publishers to drive traffic to their website or product. The third-party publishers are called affiliates, and the payment motivates them to find ways to promote the company. DEFINITION: Affiliate marketing can be defined as promoting other companies’ products. When…
INTRODUCTION: Pay-per-click is a model of internet marketing in which the advertiser pays a fee each time the audience clicks on their ad. Essentially, it is used for bringing visits to your site and drive traffic to your website. DEFINITION: Pay-per-click advertising can be defined as the internet model that allows advertisers to…
INTRODUCTION: Social media marketing started when companies started sharing their content on social media to drive traffic to their websites and products. Nowadays, businesses use social media in several ways. For example, a business that is concerned about what people are liking about its brand would monitor social media conversations and respond to the mentions….
INTRODUCTION: Did you know that content marketing has been around far longer than the Internet? Because content marketing is about storytelling, and we love people who tell us interesting stories since our childhood. Let’s have a look at what is content marketing and how it works for certain products. DEFINITION: Content Marketing can be…
DEFINITION: Search Engine Marketing (SEM) is defined as the paid strategy for increasing search visibility. INTRODUCTION: By using SEM brands pay for ads to appear as search results on search engine results page, by targeting the selected keywords. Whenever a user searches for those terms, they will see an ad from the brand. The…
INTRODUCTION: We all have heard the word “SEO” once. Its training and courses are becoming popular day by day, what is the reason, what is SEO? Why is SEO so important? If you have these questions in your mind, don’t worry, we are here to answer all of them. Search engine optimization can be defined…
A BRIEF INTRODUCTION OF DIGITAL MARKETING WORLD: Digital marketing can be defined as the type of marketing that uses electronic devices to convey its promotional messaging and keep track of the impact of that marketing on its consumers. Digital marketing is typically the marketing campaigns that appear in the form of online videos, displaying ads,…
