resume

Work History

June 2022 - Present

Digital Marketing Manager

Digital Marketing Agency (DIGITECT)

Responsible for guiding and implementing digital transformation of big brands in KSA. Samco Automotives (Audi, Bentley, Porsche, Lamborghini) Samaco Shop (Ecommerce) Porsche Design KSA (Ecommerce) Alborg Diagnostics

Feb 2020 - May 2022

Digital Marketing Advisor

Ctrl PLus

Responsible for developing, implementing, and monitoring business paid and organic online marketing strategies.

May 2017 - Feb 2020

Digital Marketing Manager

Ctrl Plus

Driving and enhancing online traffic via digital marketing campaigns across all digital channels including search, display, paid social, PPC, affiliates, and email to drive leads and opportunities for the sales team.

2017 - Current

Co Founder

Buybies

This is based on AliExpress Ecommerce Drop Shipping Business Model. I researched and selected the evergreen niche and Setup a professional and responsive e-commerce store on WordPress.

2016

Digital Marketing Consultant

Encoduo

I provide part time consultancy services, responsible to audit the client’s current digital marketing channels, strategies, and suggest improvements in achieving their business goals.

2014-2016

Digital Marketing Specialist

AQUAGL

Design digital media campaigns aligned with business goals and coordinate the creation of digital content (e.g. website, blogs, email newsletters and social media content.)

2012-2014

Asst Manager – Services Marketing & Research

FJDC

Clinical research to determine the level of satisfaction among patients undergoing treatment, Appointment facilities, Behavior of dentist and staff, Quality, efficiency and cost of treatment provided, Infrastructure and other basic facilities. Marketing Research to Identify the most effective and appropriate advertising channels based on the business needs, and knowledge of industry and marketing trends.

2012

Trade Marketing Intern

SHAN FOODS –

Development of a trade promotional plan with key customers and channels. Engaged in different BTL activities. Worked closely with the sales team to ensure that trade marketing strategies are aligned with sales objectives.

Education

2024-2026

MSc in Digital Marketing

The University of Salford, UK

I am enrolled in the MSc program of digital marketing from the University of Salford that might be completed in the next year.
This program is about exploring the edge. Advanced skills, specialist knowledge, and strategies. Critical thinking and how to meet any digital challenges.

2020-2021

DMI EXPERT – Post Graduate Diploma

Digital Marketing Institute, Ireland.

This course has been credit-rated to level 11 (120 credits) by the Scottish Qualifications Authority and is comparable to a Postgraduate Diploma that is awarded by a University.
The course requires the completion of two Digital Marketing assignments - in Digital Marketing Research and Digital Marketing Strategy. As part of your Digital Marketing Research paper.

2012-2014

M.P.A (Public Administration & Marketing)

University Of Karachi

I studied MPA at UoK. Where I engaged in different marketing and public administration projects but two of them were very interesting.
1. Relationship with customers throws TVC.
2. Shoot the documentary on Public Administration Department.

2008-2011

B.B.A (Honors) in Marketing.

MAJU, KArachi.

I completed my 4 years bachelors degree from MAJU.
Where I worked on many practical projects.
1. Launched men’s shirts and t-shirts brand.
2. Designed theme to brand a road. 3. Designed an advertising campaign for Dell Computer.
4. Detailed examination of Candia 5. Milk failure & made strategies to re-launch. (Consumer Behavior)

Digital Marketing Skills

DM Strategy Formulation

SEO

Social Media Marketing

Search Engine Marketing (PPC)

Data Analytics

Email Automation

Marketing Research

Ecommerce Optimization

App Store Optimization

Other Skills

WordPress

SEO Tools

Marketing Automation Tools

Testimonials

Jamal Khalefa

Jamal Khalefa

art director / nama al munawwarah

I STRONGLY recommend him to EVERYONE interested in running a successful online business!

M. Bashar Sultan

M. Bashar Sultan

System Analyst

I am very impressed with his Digital Marketing knowledge and skills.

Dr. Hussain Askary

Dr. Hussain Askary

CEO / FJDC

Definitely worth the investment. We have no regrets! After using his services our business skyrocketed!"

Fahad Nael Kurdi

Fahad Nael Kurdi

Founder & Ceo / Ctrl Plus

He is a great and hardworking guy and has done a great job of keeping us in front of the customer & helping us grow our business!

CERTIFICATIONS

2018

PCM®, Digital Marketing

American Marketing Association

2017

Google Ads Search Certification

Google

2017

Google Ads Display Certification

Google

2017

Google Analytics Certification

Google

2017

Google Analytics Certification

Google

2016

Inbound Marketing Certification

HubSpot

2015

Professional Training & Certification in Digital Marketing Strategies

Digital Marketing Academy (Asia)
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